Case Studies

Most of GBN's consulting engagements are proprietary. The case studies presented here do not identify the client organization unless that client has given us express permission or has already made our work together public. In this context, the Ideas section of this site includes the actual reports from many of our scenario projects with public and nonprofit agencies.

The Future of Hardware Retailing: A Scenario Caselet
By Matt Ranen
This hypothetical example highlights key outcomes of the scenario planning process and demonstrates how scenarios can inform strategic choices.
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Reframing Risk—and Opportunity
The GBN approach to risk doesn’t begin with mitigation strategies against a pre-existing body of known risks.
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